With TikTok’s rapid rise, it's now a dominant force in social media and social eCommerce, making it essential for eCommerce brands to sell on TikTok Shop. This platform allows brands to connect directly with TikTok's massive audience through short videos, in-app storefronts, and live-stream shopping events, helping businesses grow their reach and sales.
If you're ready to expand your eCommerce brand and tap into TikTok's audience, here's how to start selling on TikTok Shop:
1. Register Your Account: Sign up on the TikTok Shop Seller Centre.
2. Set Up Shipping: Create a shipping fee template under “Shipping” in Seller Centre. Choose “Shipped by Seller” if you fulfil orders yourself or through a partner like Blue30 Fulfilment.
3. Link Your Bank & Verify: Connect your bank details and complete ID verification.
Order Fulfilment with Blue30 Fulfilment
As orders roll in, fulfilling them efficiently is key. Blue30 Fulfilment, offers fast, reliable shipping. From picking and packing to B2C and B2B shipping, Blue30 Fulfilment supports your business’s needs, scaling with your growth.
Creating Great Listings on TikTok Shop
1. Authentic Products Only: Avoid ‘fake’ branded items to prevent removal.
2. Accurate Categorisation: List products in the correct category.
3. Detailed Titles and Descriptions: Include materials, features, and specifications.
4. High-Quality Images & Videos: Follow TikTok’s guidelines to maintain a good Shop Health score.
Maintaining TikTok Shop Health
Monitor your Shop Health score in the Seller Centre to ensure compliance with TikTok’s policies. Health scores impact your sales, with categories like policy compliance, fulfilment, service metrics, and risk control.
Shipping Options on TikTok Shop
1. Ship via Platform: Ideal if you rely on TikTok’s logistics service for most of your orders.
2. Shipped by Seller: If using a fulfilment provider like Blue30 Fulfilment, this option allows you to integrate TikTok orders seamlessly, utilising warehouse management systems to keep stock updated and prevent overselling.
Final Tips
- Keep products in stock and remove unavailable items.
- Manage pending orders promptly via the Seller Centre.
- Update order status within the specified timeframes for each shipping method.
Whether you're just starting out or looking to optimise your TikTok Shop experience, Blue30 Fulfilment offers tailored services to handle picking, packing, and shipping, so you can focus on growing your brand on TikTok. For a free quote, contact Blue30 Fulfilment today!
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